Presentation dialogue for the business class 2

First, opinion leaders are highly knowledgeable regarding a particular product category, follow new products that come into the markets, and are often consumer innovators in their area of expertise. Second, opinion leaders are self confident, outgoing, and sociable. Third, opinion leaders read special-interest publications and regularly visit website related to the specific topic or product category in which they specialize. They have specialized knowledge that enable them to make effective recommendations to relatives, friends, and neighbors. Finally, opinion leaders and receivers belong to the same socioeconomic and age groups. Next, consumer researchers can measure the degree of opinion leadership and its impact on consumption behavior by using one of the following methods. Self-designation Method. It is the most commonly used technique. Self designation is a kind of a self administered questionnaire and it requires respondents to evaluate.

Here comes the second part^^ It must have been difficult for you to research on this~ First, opinion leaders are highly knowledgeable regarding a particular product category, follow new products that come into the markets, and are often consumer innovators in their area of expertise. >>First, opinion leaders are highly knowledgeable regarding a particular product category. >>Moreover, they follow new products that come into the market and are often consumer innovators in their area of expertise.Second, opinion leaders are self confident, outgoing, and sociable. >>Second, opinion leaders are self-confident, outgoing, and sociable. Third, opinion leaders read special-interest publications and regularly visit website related to the specific topic or product category in which they specialize. >>Third, opinion leaders read special-interest publications and regularly visit websites related to the specific topic or product category in which they specialize.  They have specialized knowledge that enable them to make effective recommendations to relatives, friends, and neighbors. >> They have specialized knowledge that enable them to make effective recommendations to their relatives, friends, and neighbors.Finally, opinion leaders and receivers belong to the same socioeconomic and age groups.>>CORRECT!Next, consumer researchers can measure the degree of opinion leadership and its impact on consumption behavior by using one of the following methods.>>CORRECT!Self-designation Method. >>CORRECT!It is the most commonly used technique. >>CORRECT! Self designation is a kind of a self administered questionnaire and it requires respondents to evaluate. >>Self designation is a kind of a self-administered questionnaire and it requires respondents to evaluate.